To encourage a greater number of those aged 50+ to become an investor or to acquire a business started by someone else.
Investing
Europe has relatively low rates of informal investors (4% EU average compared with 6% in the US). Given their accumulated resources, those aged 50+ represent an excellent potential source of investment. The means by which they may choose to invest in a business started by someone else can vary to suit their circumstances. For example, they may choose to invest in a business being started by one of their adult children or other family members and make the investment as a form of "living legacy." Or they may choose to invest in a less personal manner.
In many respects the most rewarding form of investment is when an individual aged 50+ invests in a business sector that he/she knows well and brings expertise, as well as money, to the business.
Acquiring
Some individuals aged 50+ may choose to purchase an existing business as a route into entrepreneurship.
If mechanisms are in place to identify potential buyers for their business, it greatly assists those in the older age group who wish to retire, as it facilitates the continuation of the business after their full or semi retirement. It greatly assists those in the older age group who wish to retire if mechanisms are in place to identify potential buyers for their business, so as to facilitate the continuation of the business after their full or semi retirement.
